About GC Strategies

It's bigger than just "business".... 

We are all blessed with unique talents and passions, and I consider myself fortunate to have discovered early on that my calling is to help people and businesses.

Growing up on a third-generation farm in a close-knit community, I learned the importance of hard work, respect for others, and conducting business with integrity from my parents, grandparents, and those around me.

As I have developed a love for and honed my skills in marketing and consulting, I remain proud to carry these core values with me in everything I do.

Throughout my career, which spans over a decade in both corporate settings and various agencies serving more than a hundred organizations, I have witnessed the unique challenges faced by family-owned businesses.

Often, these businesses are so focused on day-to-day operations and just putting out that day's fire that they struggle to find time to put together a comprehensive marketing strategy that shares their unique value and tells their brand story in a way that will attract new customers, and recruit talented individuals.

This is where I plug in. Through the right mix of empathy, creative strategy, and execution, I'm able to ensure marketing efforts lead to positive business outcomes.

When these types of businesses flourish and achieve success, they have a profound impact. The individuals within these companies are often the ones who give back to their communities by coaching Little League teams, contributing to charitable causes, or serving on boards dedicated to making a difference.

By playing a small role in the success of others, we fulfill our mission as a company.

- Grant Covault, Owner